Joe Parcell is the Interim Division Director for the Division of Applied Social Sciences, and he is the MFA Professor of Agribusiness in the Department of Agricultural and Applied Economics at the University of Missouri. 

Dr. Parcell’s research involves price analysis, marketing, and assessing drivers in the food value chain. In total, he is the author of over 200 journal articles, book chapters, abstracts and proceedings, posters, organized symposium presentations, and extension publications. To date, he has secured over $5 million dollars in grant funding.

Dr. Parcell previously served as the director of the MU Extension value added program. Dr. Parcell’s work in value added agriculture has allowed for him to provide market opportunity opinions for projects related to biomass conversion and co-product marketing, beef, pork, rice, organic, non-GMO exports, fertilizer, renewable fuels, nuts, vegetables, industrial products, food products, and aquaculture.

Dr. Parcell is a graduate of the Graduate Institute of Cooperative Leadership (GICL). He has served as state and federal reviewer for the USDA producer value added grant program, and he has reviewed and been a panel member for SBIR proposals. He also serves as the linkage between applied value added related research and policy, by responding to opinion leaders for how to improve the rural business climate. He has served USDA in the capacity of Livestock Marketing Information Center representative committee member for mandatory price reporting. Dr. Parcell’s global marketing discovery missions have taken him to Europe, Central America, South Africa, and many Asian countries. Dr. Parcell teaches courses in the agricultural marketing value chain, price analysis, and commodity marketing.

Dr. Parcell co-authored the seventh edition of The Global Agricultural Marketing System by V.J. Rhodes, J. Dauve, and J. Parcell. More recently, Dr. Parcell has been recognized for his innovation in price risk management training through experimental learning.

Dr. Parcell received his bachelor’s degree in mathematics from the University of Northern Iowa, and he earned his master’s and doctoral degree from Kansas State University. He and his wife, Julia, are the proud parents of three daughters: Karly, Katy, and Jorah.

For more information about Dr. Joe Parcell, please view his Vita (PDF format).


Agricultural and Applied Economics

College of Food, Agriculture, and Natural Resources

Division of Applied Social Sciences

University of Missouri

University of Missouri Extension